A sophisticated palette in the way that it works on multiple levels. Depending on which colours are paired together, we get a range of emotions across—from energized, powerful, and confident, to soothing, reassuring and friendly. It’s a refreshing take on the professional community and unique to Vexxit.
A professional, high-end font pairing which communicates clearly and elegantly.
Able to use parts of the pattern or as a whole.KEYLINE BUBBLE (Other uses for the bubble): Dynamic shapes to house information or create interest within layouts and compositions.
A simple layout which doesn’t compromise on a beautiful aesthetic. Importance is placed on a clean wireframe with an emphasis on clear information, a practical hierarchy, and ease of use. The visual dynamics come from block colours, font choices, and bright, clear-cut stock imagery.
The same vision for the website is applied to the newsletter with plenty of click-through links to draw users back to vexxit.com, creating backlinks and placing priority on SEO.
Keeping with the branding – however, in a presentation style using less information, in a larger format, paired with break pages that cut away from a traditional layout. This creates a focused audience who walk away with clear, concise points they’ll remember
A variety of out-of-home advertising which show the range in which we can capture an audience with our assets, imagery, colour palette, font choices, copywriting and compositions.
